What is The Global Marketing Organisation (GMO)?
Global marketing creates relevance, distinctiveness and growth for the PwC brand and business across the world. We work together with PwC's global markets and territory leaders to deliver on our global priority themes, and to enable marketing and sales excellence across PwC. Specifically, the GMO:
- Drives marketing strategy and execution for the global priority themes with global teams, lines of service and industries
- Drives global best practices for excellence into territories around brand, integrated content, digital marketing, Salesforce, sales, and marketing
- Enables territories to execute marketing campaigns by developing core assets and go-to-market strategies
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